Integrated observational and exploratory research for a full 360° view of your data.
OmniView by Olinger integrates observational and exploratory research with measurable insights to provide a 360-degree view of consumer behavior. Designed to meet unique needs, OmniView offers flexible, data-driven research that aligns with your project’s goals, timeline, and budget.

OmniView helps brands anticipate market shifts by identifying early signals and adapting strategies proactively. Its hybrid research methods seamlessly integrate in-person, virtual, and digital approaches to stay relevant in any environment.
- Spot market trends early and stay ahead with proactive insights
- Combine emotional and behavioral insights for a deeper understanding
- Turn insights into immediate, impactful decisions through Olinger's actionable reports
Custom-Tailored Research
Results are delivered with flexibility and precision, tailored to fit your project’s scale and complexity.
PLAN Framework Integration
Olinger’s proprietary Live Well® algorithm uncovers emotional dimensions: Pride, Loyalty, Authenticity, and Nostalgia.
Cross-Channel Data Sources
A seamless blend of surveys, observational research, behavior tracking, and analytics provides a unified research approach.
- End-to-End Business Impact
- OmniView drives meaningful improvements across your business by uncovering unmet needs and refining products that resonate with consumers. It empowers teams to innovate with confidence and align brands with emotional connections to stand out in competitive markets.
- From targeted campaigns to optimized customer experiences, OmniView delivers insights that enhance marketing strategies, improve loyalty, and refine every touchpoint in the consumer journey.

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For Business Leaders
Gain the clarity needed to drive growth and stay competitive in a rapidly evolving market. OmniView delivers strategic insights, helps prioritize high-impact opportunities, and forecasts trends to keep your business ahead of the curve.
• Use data-driven insights to plan confidently
• Focus on opportunities with the highest ROI
• Anticipate market shifts and adapt proactively
• Make informed, impactful choices faster
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For Marketing Teams
Elevate your campaigns with insights that connect on a deeper level. OmniView provides emotional and behavioral data to refine targeting, optimize creative strategies, and drive meaningful engagement across diverse audiences.
• Unlock emotional connections that drive impact
• Tailor campaigns for precision and broad reach
• Leverage data to optimize creative strategies
• Transform insights into measurable success
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For Product Teams
Drive innovation with insights that reveal market gaps and consumer needs. OmniView helps prioritize high-demand opportunities, guiding product improvements and feature development for maximum impact.
• Identify market gaps and consumer pain points
• Guide product improvements with insights
• Prioritize innovation opportunities based on demand
• Focus resources on high-value opportunities
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For Agencies and Consultants
Strengthen your strategies with a complete view of consumer behavior. OmniView delivers data-backed insights to support client recommendations, craft competitive solutions, and develop impactful, comprehensive strategies.
• Build data-driven recommendations for clients
• Gain a holistic understanding of consumer behavior
• Craft confident, competitive, and effective solutions
• Adapt strategies to evolving market dynamics
Market Research isn't a one-size-fits-all solution.
Utilize Olinger's research approaches to customize your data collection, reporting, and strategic outcome to ensure your business stays ahead.
