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Building Effective Loyalty Programs Through Behavioral Segmentation
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Building Effective Loyalty Programs Through Behavioral Segmentation

Emotional and Behavioral Data Insights for Brands
  • sdalton

The Live Well® Methodology Explained

How consumer mind states in travel drive booking decisions. Learn emotional triggers, traveler psychology, and Live Well insights for hospitality brands.
  • sdalton

Understanding Consumer Mind States in Travel

Understanding Fall and Winter Travel 2025 - Article covering Olinger Consumer Traveler Report
  • sdalton

Fall and Winter Travel Trends 2025: How Seasonal Shifts Are Reshaping the Travel Industry

Customer selecting between competitive products demonstrating purchase decisions analyzed through qualitative and quantitative research
  • sdalton

Beyond Surface-Level Metrics: How Blending Qualitative and Quantitative Research Reveals Your True Competitive Position

  • sdalton

Understanding the Emotional Drivers Behind Grocery Retail Trends: Why It’s Time for Brands to Rethink Their Strategy

2025 CPG Consumer Snacking Trends
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7 Impactful Takeaways from Olinger’s 2025 latest CPG Snack Trends Study

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  • Home
  • Specialties
    • B2B Market Research
    • Banking & Finance
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    • Specialty Audience
    • Consumer Focused
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  • Solutions
    • Brand Strategy
      • Brand Positioning
      • Brand Health Tracker
      • Brand Awareness
      • Brand Loyalty & Brand Retention
      • Brand Equity
      • Market Sizing
    • Marketing Strategy
      • Ad Testing
      • Collateral Testing
      • Message Recall
      • Ad Effectiveness
    • Product Innovation
      • Concept Testing
      • Pricing Optimization
      • Product Optimization
    • Consumer Research
      • Shop-Along
      • Purchase Behavior
      • Consumer/Customer Journey
      • UX/Usability
      • B2C
    • Specialty Audiences
      • Hard-to-Reach
      • Luxury
      • Healthcare
      • B2B
  • Approaches
    • Live Well®
    • Qual+
    • Quant+
    • OmniView
    • UnheardVoices
    • Choice Modeling
    • Qualitative Research
    • Quantitative Research
    • Segmentation
  • Resources
    • Reports & Studies
    • Articles & News
    • The Brand Experience Podcast

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